Subordination: Reporting to the Head of SME and Retail Business Block (Deputy CEO)
Languages: Rus, Eng
Hard-skills:
7+ years experience in banking marketing (Uzbek market is preferable).
IT-tools experience:
MS Word, Excel, Power point, marketing analytics tools;
Key functions:
- To lead and drive product marketing activities through different marketing channels (online and offline);
- MarComm plan development and implementation in order to support sales;
- To communicate and manage MarComm agencies;
- Performance control, KPIs set up, metrics analysis, budgeting;
- MarComm campaign launch;
- To present marketing campaigns/projects to Ipoteka top management and OTP HQ.
6-month key tasks:
- To develop marketing plan for 4Q`23 and 2024;
- To launch microloan and deposit campaign in 2H`23;
- To launch digital marketing campaign for online microloans in 4Q`23
Dear Candidate, before filling out the cv template, be sure to pass the test, otherwise your cv will not be accepted. Before taking the tests, please prepare paper and a pen and settle in a quiet room. After connecting via the link, you will need to go through identification and go to the tests and questionnaires section. Access to tests is available only 1 time. After completing the tests, memorize your test results and include them in the section requiring scores on your cv.
Good luck!
